ShopOS Launches AI Creative Tool Sloosh at $19 a Month
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Khushi Jain
- October 23, 2026
Bengaluru-based AI company ShopOS launched Sloosh worldwide on October 22, 2026. The self-serve creative tool offers paid plans starting at $19 a month, with new accounts receiving 20 free credits before making a payment.
The platform follows a single global pricing model, meaning users in India pay the same $19 monthly rate as users in the United States.
According to ShopOS’s launch statement, the company is backed by $20 Mn from 3STATE Ventures, the fund run by Flipkart cofounder Binny Bansal. The technology already supports creative work for brands across India, the UAE and the United States.
What ShopOS Sloosh Does
Sloosh converts text prompts, photos and videos into product images, scenes, reels and creator-style clips.
Users can access the tool through four options: a chat interface, a ready-made Space, a workflow created in Spacelab, or assistance from a human expert on the ShopOS team.
Spaces are saved workflows that repeat the same steps with new inputs, helping brands maintain consistency across their creative output. Spacelab is a visual editor that allows users to build these workflows. Creators can also publish their own Spaces for others to use.
The platform includes a batch mode that can generate hundreds of images and videos from a single workflow.
Sloosh also integrates with ChatGPT, Claude, Gemini and Cursor through Model Context Protocol (MCP), an open standard that allows AI assistants to connect with external tools. An Adobe After Effects plugin is also available alongside the launch.
ShopOS’s Client Base and Expansion Plans
ShopOS cofounder Ajay P V told Inc42 that the company currently works with about 30 to 40 brands in India, along with a few clients in the United States.
The company’s US contract book stands at about $500K. Over the next year, ShopOS aims to work with more than 100 Indian brands and between 40 and 50 American brands.
Its clients include Van Heusen and Fizzy Globlet, which is backed by Kareena Kapoor. ShopOS claims that its work has reduced client production budgets by nearly 90%.
From Agency Services to a Self-Serve Product
ShopOS developed Sloosh in response to requests from smaller brands and independent creators seeking a creative tool they could use without paying a monthly agency retainer.
The company currently operates Sloosh within ShopOS, although it may separate the product into an independent business if it grows.
With the launch, ShopOS is serving the mid-sized brand segment through both its existing retainer-based business and Sloosh’s $19 monthly subscription.
FAQs
1. What is ShopOS Sloosh?
Sloosh is a self-serve creative tool that converts prompts, photos and videos into product images, scenes, reels and creator-style clips.
2. When did ShopOS launch Sloosh?
ShopOS launched Sloosh worldwide on October 22, 2026.
3. How much does Sloosh cost?
Sloosh offers paid plans starting at $19 a month. New accounts receive 20 free credits before making a payment.
4. Who is backing ShopOS?
ShopOS is backed by $20 Mn from 3STATE Ventures, the fund run by Flipkart cofounder Binny Bansal.
5. How many brands does ShopOS currently serve in India?
According to cofounder Ajay P V, ShopOS currently works with about 30 to 40 brands in India.
